Director of Events and Community

Goldcast

Remote Remote

Full time

Dec 1

This job is no longer accepting applications.

Goldcast is a virtual and hybrid event platform built to help B2B Marketers host engaging online experiences and drive pipeline and business impact through their events. 📈

Our mission is to modernize the event marketing channel through great software products and help B2B firms connect with their customers in a meaningful way.

We launched the product in general availability in December 2020 and have seen tremendous growth since then 🚀. Today, we count Github, Drift, Attentive Mobile and 60 other top enterprises as our customers and have been getting a lot of customer love 🥰

The company was founded at Harvard Business School in the beginning of 2020. We are a small but fast-growing fully remote team and are backed by industry-leading VCs and prominent angel investors from a unique collection of backgrounds.

Get to know us better 👉 https://www.goldcast.io/

What You'll Do

The Director of Events will be responsible for driving the direction and execution of the Goldcast brand experience at virtual and hybrid company-driven events, and take initiatives to build an active and engaged community of enterprise event marketers.

As a member of the demand generation team, this person will develop, manage and measure a portfolio of internal and external events.

You will

  • Partner with an enthusiastic Head of Growth to build the marketing strategy - identifying different activities to support the buyer and customer journey
  • Build and coach high performers on your event marketing team, creating opportunities for them to grow and thrive
  • Work within a cross-functional customer team focused on growing and retaining our B2B enterprise customers, and solidifying Goldcast's position as the leading GTM platform for B2B event marketers
  • Lead the strategy in executing Goldcast-hosted Field Marketing/Prospect events to support the sales team with a goal of sourcing, creating and closing pipeline.
  • Conceptualize partnerships with leading martech firms and build a co-marketing strategy with them, centered around virtual and hybrid events
  • Work with marketing and sales to determine appropriate marketing materials (videos, brochures, case studies, etc.), sponsorships, promotions and staffing for each event
  • Contribute to and execute customer marketing initiatives aimed at expanding current customer accounts
  • Monitor and measure the ROI of local campaigns and events, and evaluate results in relation to regional goals
  • Drive project schedules, adhere to budgets and manage functions including graphic design, event planning and event management

Who Are You

  • Passionate about virtual and hybrid events and helping fellow event marketers, and firmly believe that events are a key part of the modern go-to-market stack
  • 5+ years of planning and executing marketing programs and events
  • 2+ years building and managing an event marketing team, with a focus on coaching and growth
  • 1-2 years of planning and executing multi-day, multi-track virtual and/or hybrid events with 300+ attendees
  • Clear communicator, a detailed project manager, results-driven, with a focus on driving new business and excelling at customer retention
  • You’ve managed numerous projects simultaneously, in a fast-paced, adaptable environment
  • Experience with developing, executing and tracking results tied to multi-touch marketing plans and events
  • Able to shift gears between thinking and doing across a range of marketing activities like events, lead generation campaigns, digital - whatever it takes!
  • Team-oriented individual that can work across multiple time zones, occasionally willing to travel, and clearly sets expectations when priorities may be competing
  • Ability to inspire cross-functional teams to work with you and feel great about their contribution
  • Proficiency with Salesforce and Hubspot is a plus!
  • Experience in the martech space is prioritized!

Why Goldcast

We are committed to making a significant impact in the lives of B2B event marketers, and empower them to get a big seat at the revenue leadership table at their companies.

  • Work with the best in class sales, marketing and product team that can bring your vision to reality very very fast. Take Goldcast for a test drive and see it for yourself (all of this was built in 5 months from scratch)
  • True ownership of a major part of the GTM. You will have a high degree of independence in decision making and setting the direction
  • An incredible culture with a great blend of hustle, productivity and a ton of fun. Also, we don't schedule useless meetings.
  • Opportunity to work with tech’s best and most diverse talent spread across 5 continents: team mates come from the likes of Walmart, Linkedin, BCG, Samsung, Outreach.
  • Market leading compensation
  • Fully remote! This role calls North America home, but we understand if you occasionally work from Bali, Europe- wherever you may be.

 

We are committed to assembling an unrivaled team of operators, designers, technologists, and adventurers who aim to create something magical on the cross roads of video communication and martech. As an early crew member, you'll have enormous impact on both our product and company culture. If you're excited about our mission, and believe you might be a fit, we'd love to hear from you!

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Goldcast

Built for marketers to create a world class event experience and drive revenue.

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